What Is RooQR? Australia’s QR Code & Link-in-Bio Studio
By RooQR Team · Published in Australia

Printing a QR code on a shopfront window, a ute door, a café table talker, or a stack of 5,000 business cards is a real physical commitment. If your destination link breaks, your website moves, or an overseas platform suddenly deactivates your code behind an unexpected paywall, you are left with useless signage and expensive reprints.
That is why RooQR was built. RooQR is an Australian-owned QR code studio and link-in-bio builder designed specifically for small businesses, tradies, hospitality venues, and creators. We provide permanent static codes that are genuinely free forever, paired with honest, flat AUD pricing for dynamic codes and hosted mobile bio pages.
The core promise: no hostage codes
The biggest frustration with many international QR generators is the bait-and-switch. You generate a "free" code, spend money printing it onto vehicle wraps or promotional flyers, and a few weeks later discover the code has been paused until you sign up for an expensive monthly subscription billed in USD.
RooQR does things differently:
- Free static codes never expire: When you generate a static QR code with RooQR, the destination is encoded directly into the pattern. It will work permanently with no expiry date, no scan limits, and no watermark on your code.
- Transparent dynamic redirects: When you upgrade to our paid plan for dynamic QR codes, you can re-point your destination URL anytime without changing or reprinting the code. If you ever pause or cancel your subscription, your saved codes and handles stay safely stored in your account.
- Priced in AUD: No surprise foreign currency exchange fees or creeping per-scan charges. All pricing is flat, simple, and in Australian dollars (GST is not charged).
What can you create with RooQR?
Whether you need a quick code for a market stall or an entire fleet of branded company stickers, RooQR covers all standard QR code types:
- Website URLs: Direct traffic to your website, booking platform, or online store.
- Hosted bio pages: Connect visitors to your custom mobile-friendly profile hub.
- Wi-Fi access: Let guests, diners, and clients connect to your wireless network in one tap without reading the password out loud.
- vCard digital contact cards: Let clients save your name, phone number, email, and trade licence directly to their smartphone contacts.
- Direct phone, SMS, and email: Instant one-tap triggers to launch calls, texts, or pre-filled emails to your team.
- Google reviews: Catch happy customers while they are still at your counter and guide them straight to your Google review submission form.
- PDF documents and menus: Link straight to your externally hosted PDF price lists, food menus, or equipment specifications.
RooQR plans: Mate vs Big Red
We keep our pricing fair, flat, and transparent. We do not do lock-in contracts or confusing multi-tiered upgrade ladders.
1. Mate (Free Forever)
The Mate plan is designed for individuals and local Aussie businesses that simply need dependable, high-quality QR codes without spending a cent.
- Unlimited static QR code generation.
- Full visual styling: customise dot patterns, corner eye shapes, and brand colours.
- Sticker frames and actionable call-to-action badges.
- High-resolution PNG downloads ready for print or web.
- No credit card required, and codes never expire or deactivate.
2. Big Red (A$7/month or A$60/year)
When you need to update destinations after printing, track customer scans, or build a branded social media hub, Big Red gives you complete control for just A$7 a month (or A$5 a month when billed annually at A$60/year, saving you about 29%).
- Up to 50 dynamic QR codes: Change the destination address whenever you update a menu, launch a special, or redirect a campaign—without touching your printed materials.
- Up to 3 custom link-in-bio profiles: Claim your unique handles (such as
rooqr.com/@yourbusiness) and set up dedicated landing pages. - 50+ Australian mobile themes: Beautifully tuned palettes tailored for local trades, cafés, and creative brands (such as Sunrise Gold, Bondi Sky, Blue Heeler, Golden Wattle, Drover's Rest, and Grease Monkey).
- Live scan analytics: Track up to 100,000 verified visits per month with device, browser, and approximate regional insights.
- Custom logo embeds: Place your company logo or icon cleanly inside the center of your QR code.
- Vector SVG and print-ready PDF exports: Scale your codes cleanly from a small business card up to a massive billboard or shopfront sign without pixelation.
- Apple Wallet passes: Allow customers or staff to save your QR codes directly to their Apple Wallet for instant access on their phone.
- Priority email support in AEST: Quick help from a local team operating in your timezone.
Optional add-on: permanent branding removal (A$10 one-off)
Most SaaS platforms force you to stay on an expensive enterprise tier just to hide their company name. RooQR offers a one-off A$10 Branding Removal add-on for active Big Red users. A single ten-dollar payment removes the "Made with RooQR" badge from all your bio pages forever, allowing you to display your own custom logo and footer note.
Honest analytics you can trust
When you put marketing dollars into print, you want to know what is working. RooQR provides clear, abuse-filtered visit data to show how many times your codes are being scanned, what devices and browsers people use, and approximate geographical regions.
We are also completely upfront about what analytics mean: our reporting logs verified visits and estimates, not individual personal identities or invasive GPS tracking. Most importantly, reaching an account scan threshold will never kill or disable your QR code's destination.
Who is RooQR built for?
- Tradies and contractors: Sparkies, plumbers, chippies, and landscapers who want one durable sticker on their ute or trailer that directs clients straight to their quote form or phone number.
- Cafés, bars, and food trucks: Hospitality operators who update specials frequently and want table codes that route to live menus or Google review pages.
- Real estate agents and property managers: Signboards and window listings that can be redirected to a new property or enquiry form once a home is sold.
- Events and community groups: Festival posters, club notices, and market signs that survive venue changes and date shifts.
- Creators and online brands: Instagram, TikTok, and YouTube creators who want an Australian-themed mobile link hub that unifies all their social links.
Get started with Australia’s QR code studio
RooQR is operated locally in New South Wales by AI8848 (ABN 27 782 651 053). Whether you need a free, permanent static QR code for a flyer or a complete fleet of dynamic codes paired with branded bio pages, we are here to make sure your links never let you down.
Your next customer is only one scan away. Hop on RooQR today and generate your first code in seconds—no credit card required.
Ready to build your next QR code?
Start free on the Mate plan today.